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Bonial's Retail & FMCG Summit 2025: Industry Leaders Chart Digital Retail's Future

Bonial's CEO welcomes attendees to a 'farmers' market' of ideas. Key players share insights on digital transformation and the future of retail.

This is an inside view of an shopping complex, where there are trees, umbrellas with the poles,...
This is an inside view of an shopping complex, where there are trees, umbrellas with the poles, passenger lifts, name boards, stalls, lights, light boards,group of people.

Bonial's Retail & FMCG Summit 2025: Industry Leaders Chart Digital Retail's Future

The Retail & FMCG Summit 2025, held on April 3 in Berlin, brought together industry leaders to discuss the future of retail. Bonial's CEO Christoph Eck-Schmidt welcomed attendees, while Sebastian Kerkhoff, Senior Vice President at Bonial, led the day's programme, likening it to a diverse and inclusive 'farmers' market'.

The summit focused on successful digital transformation in retail, valuable formats, partnerships, and expanding relevance and reach. Marina Zayats, CEO of Schaffensgeist, shared insights on strategic use of LinkedIn in the B2B sector. Florian Reinartz, a management board member at Bonial, highlighted perseverance and uniqueness as key qualities that have shaped Bonial over 17 years. Decision-makers from retail, brands, and media discussed innovations, partnerships, and future strategies in the retail ecosystem.

Christian Seifert (Dyn Media) and Bob Hanning (Füchse Berlin) presented on Dyn Media's role in providing a new stage for sports beyond football. Dr. Christian von Hegel, CMO OBI, spoke about OBI's exit from print inserts and its impact on turnover. Unfortunately, details about the panel discussion on the future of urban centers remain unavailable.

The Retail Summit 2025, hosted by Bonial, provided a platform for industry leaders to exchange ideas and plan for the future. With Bonial's strong market position as an aggregator, focusing on offers and shopping lists, the event highlighted the importance of digital transformation and innovation in the retail sector.

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