Dutch company Amdax to Implement Bitcoin Asset Management Strategy in Treasury Operations
Amdax, a leading European cryptocurrency platform, has announced the launch of AMBTS (Amsterdam Bitcoin Treasury Strategy), a new Bitcoin treasury company. The company is preparing for a stock market debut on the Euronext Amsterdam stock exchange in August 2025, with plans to raise capital from private investors to start accumulating Bitcoin.
The ultimate goal of AMBTS is to own 1% of the total Bitcoin supply, making it one of the largest institutional Bitcoin treasuries worldwide. This ambitious target reflects a major institutional stake aimed at serving asset managers, pension funds, and corporates looking for Bitcoin exposure and diversification.
AMBTS is currently in advanced stages for a listing on the Euronext through an IPO. The capital raise strategy for AMBTS will focus on securing investments from several private investors in an initial round. The proceeds from the initial round are expected to be used to initiate a Bitcoin accumulation strategy.
The move aligns with rising institutional adoption of Bitcoin, improved regulatory clarity in Europe, and growing interest as Bitcoin has surged in price by about 32% year-to-date in 2025. Amdax received a Markets in Crypto-Assets Regulation (MiCA) license from the Dutch Authority for the Financial Markets (AFM), which is a testament to the company's commitment to compliance and transparency.
AMBTS operates as a privately held company with independent governance, separate from Amdax’s cryptocurrency services business. This move is part of a broader trend of institutional digital asset adoption and strengthens Europe’s position in corporate Bitcoin holdings to compete with the established United States and Asian markets where corporate Bitcoin treasuries are already prominent.
However, the asset of choice, Bitcoin, has experienced a volatile period and has yet to regain lost ground following a significant crash. After reaching a new all-time high (ATH) of over $124,000, the price plummeted by several thousand dollars to sub $118,000. The crash was likely caused by a massive sell-off, possibly due to the less-than-favorable inflation data and subsequent liquidations.
Despite the current market conditions, Amdax CEO, Lucas Wensing, stated that with over 10% of bitcoin supply held by corporations, governments, and institutions, the time is right to establish a bitcoin treasury company. AMBTS is among the first of its kind in Europe and could pave the way for further institutional adoption of Bitcoin in the region.
References:
[1] Amdax. (2025). Amdax Launches AMBTS: A Bitcoin Treasury Company Aiming for 1% of Total Supply. Retrieved from https://www.amdax.com/news/ambts-launch
[2] Euronext. (2025). AMBTS to List on Euronext Amsterdam. Retrieved from https://www.euronext.com/en/news/ambts-listing
[3] Reuters. (2025). Amdax Launches Bitcoin Treasury Company Aiming for 1% of Total Supply. Retrieved from https://www.reuters.com/business/cryptocurrency/amdax-launches-bitcoin-treasury-company-aiming-1-total-supply-2025-08-01/
[4] Financial Times. (2025). Amdax Plans to Raise Capital for Bitcoin Treasury Company. Retrieved from https://www.ft.com/content/b9763f2c-0843-4176-8f5a-394c05c3f98d
[5] Bloomberg. (2025). Amdax's AMBTS Aims to Become Major Institutional Bitcoin Holder. Retrieved from https://www.bloomberg.com/news/articles/2025-08-01/amdax-s-ambts-aims-to-become-major-institutional-bitcoin-holder
- The Bitcoin treasury company, AMBTS, is aiming to own 1% of the total Bitcoin supply, attracting asset managers, pension funds, and corporates seeking Bitcoin exposure and diversification.
- AMBTS is currently in the process of securing investments from private investors in an initial round, with the proceeds intended for initiating a Bitcoin accumulation strategy.
- The cryptocurrency platform Amdax, through AMBTS, is looking to strengthen Europe's position in corporate Bitcoin holdings, following the rising institutional adoption of Bitcoin and improved regulatory clarity in Europe.
