Eight Illustrative Model Videos of Product Animation to Draw Inspiration From!

Animation can be the ace up your sleeve when you're trying to explain complex products or services in an engaging way. Here's why - it's not just a pretty picture show!

Outstanding Explication:
With the power to illustrate every nitty-gritty detail, animation simplifies the process of breaking down complex items into manageable bits for consumers to grasp easily. No more confusion or glazed-over eyes!
Inventive Storytelling:
Spin an engrossing yarn that speaks to your audience and leaves an indelible mark. Leverage floor-you-with-amazing narratives to highlight your product's special features and benefits.
Style Choice:
Select a visual style that gels with your brand identity and suits your product. For instance, screencast animation is tailor-made for explaining websites, apps, or products detailedly1.
Target Audience and Objectives:
Identify who you're attempting to reach and what you aim to accomplish with your video. This helps personalize the content to meet specific viewer needs and boost engagement2.
Multi-Platform Optimization:
Adjust the video's length and format to suit the platform you plan to deploy it on. Short clips work wonders on social media, while lengthier videos perform well on YouTube or product pages2.
Voice-over Virtuosity:
Carefully choose a voice-over artist whose voice matches your brand's persona, ensuring the message penetrates effectively[3].
Boosting Visibility:
Promote your migration masterpiece across various pertinent platforms. Amplify it through social media and other marketing channels to maximize its reach and impact4.

By embracing these tactics in your product animation video production, you can create eye-catching, informative content that doesn't merely engage customers but also boosts brand recognition and recall.

1. Solid Scriptwriting: SoClean

In the whirlwind of 96 seconds, our video for SoClean illustrates how to utilize their product, describes its workings, and sets it apart from competitors - all without cluttering or confusing the viewer. Kudos to SoClean for selecting product animation video, as only animation could have crammed so much information naturally!

2. Audience Awareness: Headspace

Most of our video creation articles stress the importance of knowing your audience. This Headspace product animation video exemplifies that wisdom. Instead of a promotional video about an app, Headspace took an alternate route - they didn't even display their product in the video! Their smart strategy communicated that their product is more than just an app - it's a life-altering choice, a perfect strategy for a meditation app.

3. Stellar Branding: DeWalt

DeWalt might veer on the text-heavy side, but their video boasts remarkable branding elements. A color scheme that complements their style, seamless logo integration, and a demanding voiceover artist all work together to amplify brand awareness and recall.

4. Captivating Introductions: The Shift (Komuso Design)

Grab your audience's attention and keep them engaged with a brilliant introduction. Our animated video for Komuso Design accomplishes this spectacularly! The video starts by emphasizing the customer's pain points, allowing viewers to resonate instantly. The transition from the unsettling introduction to the calming introduction of The Shift is a brilliant technique to present the benefits of the product as relieving solutions.

5. Mobile Users Consideration: Google Pixel 4

Google's deft use of motion graphics animation makes it simple to showcase numerous features in an appealing manner. The video's greatest asset is its adaptability for mobile users - it can be easily understood without sound, catering to the majority of cell-phone users who watch video on mute. Nevertheless, if you prefer narration, fear not! You can always incorporate captions or subtitles into your video, making it accessible to a wider audience - including those with hearing impairments or people watching in public.

6. Fun Factor: Spigit

Our whiteboard animation for Spigit was a blast to make, and the resulting video was not only fun but also informative! For corporate videos, aim for a dose of humor that doesn't miss the mark - whether that's comedic gold or touching moments. This video is chock-full of such charming moments.

7. 3D Animation: Shell Rimula

Notice anything different in this example? Yes, it leverages 3D animation! When explaining products with engines or complex inner workings, 3D animation comes in handy. These videos are typically aimed at a specialized audience who value photorealistic visuals5. However, not every company can afford the steep cost of 3D animation, and it may not work for every piece. Employing 2D and 3D animation styles in a 2.5D animation video allows you to benefit from both worlds!

8. Trust Building: Kuailian

In the realm of cryptocurrency, transparency and trustworthiness are vital. Our video for Kuaillan conveys these qualities effectively through its classy color palette that exudes elegance and trustworthiness - much like Kuaillian's purpose. Combined with top-notch quality, our video helps establish consumer trust and promote a premium brand image.

Are you seeking a product animation video? Allow us to lend a helping hand in creating an engaging, informative, and visually appealing video for your brand!

[3]: https://www. convinceandconvert.com/explainer-videos-how-to-choose-a-voiceover-artist/

[7]: https://www.wideo.co/blog/ whiteboard-animation-explaining-complex-ideas/

[11]: https://www.whiteboard-animations. co.uk/

[15]: https://www.behance.net/gallery/116280709/The-Shift-Komuso-Design-Case- Study

Trendy Entwining: Explore the fusion of technology, lifestyle, general-news, and entertainment through animation. Blend intriguing news stories with captivating trends to captivate your audience while keeping them well-informed.
Engaging Storytelling: Enthrall your followers with a riveting narrative that seamlessly mingles news updates, tech innovations, lifestyle tips, and entertaining anecdotes to make your content an engaging beauty they won't forget.