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Growing threats to GenAI security lead to increased funding for Artificial Intelligence protection

Over a third of businesses are now allocating funds for AI-centric security solutions, a move spurred by the increasing use of GenAI technologies within corporations.

Increasing Threats Posed by GenAI Cybersecurity Intelligence Prompt Boost in AI Protection Funding
Increasing Threats Posed by GenAI Cybersecurity Intelligence Prompt Boost in AI Protection Funding

Growing threats to GenAI security lead to increased funding for Artificial Intelligence protection

In a recent comprehensive survey of over 3000 IT and security professionals across 20 countries and 15 industries, some striking trends emerged in the realm of cybersecurity.

The top three attack types observed in the past year were malware, phishing, and ransomware. This underscores the importance of robust security measures, particularly against these common threats.

In response, the majority of organizations are leveraging established security vendors (three in five), while a significant portion (around half) are turning to new or emerging startups, especially for AI security solutions. Over two-thirds of organizations have acquired AI security tools from their cloud providers.

AI-specific security tools are a growing focus for organizations, with 73% investing in them. This investment is made through new budgets or the reallocation of existing resources.

Other prominent security concerns related to GenAI are lack of integrity (64%) and trustworthiness (57%). These concerns highlight the need for transparency and accountability in AI systems.

The changing ecosystem includes new infrastructures, SaaS services, and autonomous agents, which necessitate adaptive security strategies.

In terms of authentication methods, over 47% of respondents use passwordless authentication like passkeys, and nearly 60% report using biometrics.

The report also sheds light on the importance of compliance in cybersecurity. In 2025, 78% of enterprises that failed compliance audits had a breach history, versus 21% of those that passed compliance.

However, the report did not provide data on the percentage of organizations investing in AI-specific security tools, the proportion of organizations leveraging established security vendors, or the percentage of companies that suffered data breaches in the past 12 months.

Despite these uncertainties, it is clear that cybersecurity for AI is the second highest security spending priority, behind cloud security. Moreover, nearly 70% of IT and security professionals are concerned about the rapidly changing GenAI ecosystem.

Encouragingly, the number of UK businesses facing cybersecurity breaches in 2024 decreased slightly, with just 14% of organizations reporting a breach in the past 12 months, a decrease from 15% a year ago.

In conclusion, the cybersecurity landscape is evolving rapidly, with organizations increasingly investing in AI-specific security tools and adapting to the challenges posed by the changing ecosystem. The focus on compliance and the shift towards passwordless and biometric authentication are also notable trends. However, concerns about the lack of integrity and trustworthiness in AI systems remain, and more data is needed to fully understand the current state of AI security investments.

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