Is it still necessary for a small business to have a landline in 2019?
In today's digital age, having a phone number for a business can significantly contribute to projecting a more trustworthy and professional image. This is particularly important for small businesses aiming to foster a professional image within the competitive business world.
However, the landscape of communication is changing. Alexis C Madrigal, a staff writer at The Atlantic, has argued that telephone culture is disappearing, with an array of alternative communication methods such as Facebook, Twitter, email, and text messaging becoming more prevalent. Despite this shift, the absence of a phone number on a business's website could make people suspicious, potentially deterring potential customers.
When choosing a phone number, it's essential to consider the implications of the various formats available. Reputable providers offer a variety of formats, including 0333, 0345 numbers, and free-to-dial 0800 numbers. However, 0300 numbers are reserved for government departments and registered charities. Businesses in London may find that 020 numbers open up great opportunities due to the city's size and influence.
It's worth noting that while text messaging with emojis, Bitmoji, reaction GIFs, photos, videos, and links may be common in personal communication, they may not be conducive to garnering a professional look for a company. Leaving a phone number off the list of contact details on a firm's website could hinder the projection of a professional image.
A You Gov survey of 4,000 UK-based people showed that 81% trusted local businesses, while only 57% trusted businesses overall. Having a phone number can help strengthen a business's appeal to the local market. For instance, a corporate phone number provider like Planet Numbers offers 020 numbers that can make a business appear based in London.
As businesses grow, it's important to avoid giving target customers a reason not to utilize the services. Providers in London offering 020 business numbers that can give your company a professional appearance include virtual phone service providers and business number resellers who supply local London 020 numbers. Examples include companies like Monese (registered in London) or specialized virtual number providers, though specific companies offering 020 numbers were not explicitly named in the search results.
Ultimately, the corporate phone number provider can address concerns that a business may have. It is important to educate oneself on the implications of the various phone number formats to make an informed decision. Having a phone number can help a business project a more trustworthy image, strengthen its appeal to the local market, and foster a professional image, especially for small businesses.
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