Pixel 9 Pro Fold's price drops to $1,199, lower than its successor's anticipated launch price
Google Slashes Prices for Pixel 9 Pro and Pixel 9a Ahead of Pixel 10 Pro Fold Launch
In an unexpected move, Google has announced significant price reductions for its Pixel 9 Pro and Pixel 9a devices, just days before the anticipated launch of the Pixel 10 Pro Fold. The Pixel 9 Pro, originally priced at $1,799, is now available on Amazon for as low as $599, while the Pixel 9a can be purchased for $399.
The price cut on the Pixel 9 Pro Fold is part of a broader strategy to boost sales of the device before the arrival of the Pixel 10 series. Retailers like Amazon have reduced the price from the original $1,799 to around $1,299, or even $1,199 in some deals, as a strategic move to clear inventory.
This discount makes the Pixel 9 Pro Fold a more attractive option for buyers interested in premium foldable technology without paying a premium price. It aligns with Amazon's historic sale events on Pixel 9 phones, helping to clear inventory in anticipation of the new product launch.
Google, on the other hand, is offering separate promotions on the Pixel 10 series. However, the Pixel 9 Pro Fold discount is distinct and focused on moving last year’s model before the newer generation arrives.
The Pixel 10 Pro Fold, expected to be launched next week, is rumoured to include Qi2, thinner bezels, a bigger battery, and IP68. However, it remains to be seen whether it will offer significant upgrades compared to the Pixel 9 Pro Fold.
It's worth noting that the Pixel 9 Pro Fold was a hit in Europe, driving major growth. The significant discount on the Pixel 9 Pro Fold may be a result of the upcoming launch of the Pixel 10 Pro Fold. Retailers may be purging inventory ahead of the new generation's arrival.
The price cut on the Pixel 9 Pro Fold comes at a time that may not be favourable for Google and foldables, as the market faces challenges. The Pixel 10 Pro Fold's launch may not offer significant upgrades compared to the Pixel 9 Pro Fold, which could impact its sales.
Regardless, the discounted prices for the Pixel 9 Pro and Pixel 9a present an excellent opportunity for consumers to get their hands on Google's premium devices at a lower cost.
[1] TechCrunch: Google Slashes Pixel 9 Pro Fold Price Ahead of Pixel 10 Launch
[2] Android Police: Google's Pixel 10 Pro Fold Launch Could be Affecting Pixel 9 Pro and Pixel 9a Prices
[3] 9to5Google: Google's Pixel 9 Pro Fold Discount is a Strategic Move to Boost Sales Before Pixel 10 Models Hit the Market
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