PortX & Bud Financial Revolutionize Banking with Open, Real-Time Data
PortX, an AI-driven integration and data solution, has teamed up with Bud Financial, a leader in financial data intelligence, to revolutionize the banking sector. This partnership aims to accelerate the adoption of innovative financial products by providing open, real-time access to core and fintech data.
The collaboration between PortX and Bud Financial enables banks and credit unions of all sizes to deploy cutting-edge customer engagement strategies swiftly, regardless of their core provider. This is achieved by removing barriers to integration with new platforms like Bud, as stated by Michael Cullum, CTO of Bud.
The partnership has already borne fruit, with a project underway at Umpqua Bank, a US super regional bank known for its digital prowess. By combining PortX's deep connectivity into core banking systems with Bud's enrichment, segmentation, and engagement tools, financial institutions can now deliver personalized customer experiences and gain a comprehensive understanding of customer finances. David Wexler, CEO of PortX, highlights that open, real-time data access is the key to innovation in financial services, a capability bolstered by this partnership.
Benefits of this collaboration include seamless scalability, faster time to value, and future-ready flexibility for financial institutions.
PortX and Bud Financial's partnership is set to transform the banking landscape by providing open, real-time access to core and fintech data. With successful projects already underway, like the one at Umpqua Bank, the future looks promising for banks and credit unions looking to adopt innovative financial products and enhance customer engagement.
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