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Prada's 'Unbroken Intuitions' Blends Romance and Primitives in Milan

Prada's new collection explores the tension between humanity and instinct. The set, designed with AMO, reflects this contrast with industrial elements and intimate details.

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1 min read
In the image there are many people standing. And to the bottom of the image there is a red carpet....
In the image there are many people standing. And to the bottom of the image there is a red carpet. In the middle of the image there is a lady with white frock, vale and holding the bouquet in her hands. To the right bottom corner of the image there is a stage with blue cloth. And to the right corner of the image there is a podium. In the background there is a wooden things and to the wall there is a window to the top of the image. And to the left side of the image there is wall with doors and windows.

Prada's 'Unbroken Intuitions' Blends Romance and Primitives in Milan

Prada's latest collection, 'Unbroken Intuitions', presented at the Deposito in Fondazione Prada's Torre building, combined softness and romance with primitive elements. Miuccia Prada, the co-creative director since 2020, described it as a move towards humanity, instinct, and passion. The show set aimed to explore contrast, with industrial elements and intimate details.

The collection featured floral motifs, raw-cut faux fur, and nods to Americana. The Milan A/W 2025 menswear show used a scaffolding structure with an art nouveau carpet pattern. Prada shows are known for transforming ideas, silhouettes, and familiar garments each season. The set, designed with AMO, also undergoes transformations. The collection's invitation was a slice of metal scaffolding engraved with the Prada logo and the season.

Prada continues to push boundaries with its collections and tv shows. The 'Unbroken Intuitions' collection and its contrasting set are a testament to the brand's commitment to exploring new territories in fashion.

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