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Skoda presents Vision O at IAA 2025, merging sustainability with the heritage of estate cars

Skoda's Vision O serves not just as a design concept, but as a preview of the brand's future Modern Solid design philosophy. With an emphasis on customer experience, this vehicle has been developed using an inside-out approach.

Unveiled at IAA 2025, the Skoda Vision O showcases a fusion of sustainability and estate heritage...
Unveiled at IAA 2025, the Skoda Vision O showcases a fusion of sustainability and estate heritage in its design.

Skoda presents Vision O at IAA 2025, merging sustainability with the heritage of estate cars

Skoda Unveils Vision O: A Sustainable and Tech-Heavy Estate Car for the Electrified World

Škoda has unveiled the Vision O, a groundbreaking estate car that reimagines practicality in a sustainable and tech-heavy package. The brand, which has dominated Europe's estate segment since 2016, is showcasing the next generation of its Modern Solid design language while prioritizing customer experience.

The body of the Vision O boasts a colour-shifting effect, while its cabin is adorned with mono-materials, recycled PET, plant-based Ultrasuede, and upcycled scraps of leather. This eco-friendly approach is evident throughout the vehicle, with Škoda marketing it as a template for sustainable production.

One of the standout features inside the Vision O is the 1.2-meter-wide Horizon Display, dominating the interior. The car's AI extends beyond the cabin through the Vision O app, which could evolve into a mobile ecosystem. Skoda's digital assistant, Laura, assists with navigation, productivity, and storytelling for passengers.

Skoda's existing MySkoda app is set to integrate AI-powered route planning via Google Gemini. Autonomous driving capability is built into the Vision O, with a Tranquil mode for relaxation on long journeys. The vehicle also boasts a panoramic roof and reworked pillars, contributing to a sense of roominess.

A 3D-printed headrest in recyclable TPU is featured in the Vision O, demonstrating material innovation. The car's design is sharper and more robust, wearing a sharper version of Skoda's design DNA. The Vision O wears a sharper, more robust version of Skoda's design DNA.

Luggage space in the Vision O is 650 liters, expandable to 1,700 liters with folded seats. The car features a new Tech-loop face mask, integrated lighting signatures, and retractable handles.

Skoda is still leaning into its "Simply Clever" philosophy with features like Bio-Adaptive Lighting, a portable speaker, and an integrated fridge. The Vision O is less about replacing the Octavia or Superb, and more about exploring what an estate car means in an electrified world.

A production version of the Vision O, likely underpinned by a future Volkswagen Group platform, is expected to materialise later in the decade. The Vision O reimagines the practicality estates are known for in a sustainable and tech-heavy package, setting a new standard for the future of estate cars.

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